Creatives Council

Advocating for UK creatives in the age of artificial intelligence — setting ethical standards, advising policymakers, and ensuring that artists, filmmakers, musicians, writers, and AI innovators retain ownership, dignity, and opportunity as the landscape evolves.

1. National Representation & Advocacy

Represent UK-based creators (traditional and digital) in conversations with government, regulators, and tech developers.
Help shape national IP, copyright, and AI regulation policies that protect human creativity.
Provide a unified voice on ethical issues surrounding AI-generated art, voice replication, deepfakes, and creative data harvesting.

2. Ethical Guidelines & Standards

Draft and publish a UK-wide Creative AI Code of Conduct.
Develop best practices for AI-assisted workflows, including transparency, attribution, and consent models.
Advise studios, publishers, and tech platforms on fair usage and authorship credit.

3. Support & Resources for Creators

Offer legal guidance around AI and copyright law.
Create toolkits and training for artists to navigate AI responsibly and powerfully.
Host events, webinars, and town halls to foster knowledge-sharing across creative sectors.

4. Research, Insight & Policy Input

Commission UK-based research into the impact of AI on creative industries.
Maintain ongoing dialogue with academics, ethicists, technologists, and unions.
Advise DCMS, IPO, and UKRI on the future of creative labour in a post-AI world.

5. Cultural Preservation & Innovation

Encourage the ethical use of AI in heritage restoration, storytelling, education, and accessibility.
Defend the human voice, style, and authorship as vital components of British cultural identity.
Promote AI as a collaborator, not a replacement, in artistic evolution.